As the language used in interactions with patients can have a significant impact on how they perceive their condition, Diabetes UK has published a position statement addressing how healthcare professionals should use verbal and written language to build confidence, educate and help improve self-care in individuals who have diabetes. The charity facilitated a working group representing people with diabetes and key organisations to review the use of language. This group developed a set of principles, along with several illustrative examples, to guide healthcare professionals, with the goal of improving interactions with those living with diabetes.